Press Secretary - Executive Office of the Mayor
OPEN DATE: May 1, 2023
CLOSE DATE: Open until filled
SALARY RANGE: Excepted Service, Grade 7 -- Salary range $116,483 to $125,000
This position is located in the Executive Office of the Mayor, Office of Communications. The Office of Communications has the official responsibility for disseminating information to the public on District government programs and services. To accomplish this, the office works closely with the public information staffs in all District government agencies and departments. The office operates as a resource to all government agencies, officials and the media, in facilitating the widest possible dissemination of information to the public. The office provides training for the communications personnel of all agencies; issues news releases and other published material; and assists agency directors in the recruitment of professionals for the communications operations.
The incumbent serves as the Press Secretary and partners closely with the Director of Communications, who manages all functions associated with public communications of agencies and offices under the jurisdiction of the Mayor. The Press Secretary works with the Director in planning and directing the communications program with and emphasis on engaging with the press corps, lead in issuing news releases and other published material to the public on District government programs and services; and assisting agency directors developing and executing the administration's messaging.
DUTIES AND RESPONSIBILITIES
- Works with the Director in the overall management and execution of engagements with local and national press.
- Provides on and off the records engagements with the press, including on camera and radio.
- Provides comprehensive advice and recommendations for communication actions and activities.
- Maintains a creative media-relations function at the subordinate office and departmental levels.
- Develops and transmits informational materials to a variety of people to enhance the understanding of certain attitudes and practices.
- Participates in the production of information programs for cable and other media outlets.
- Distributes public service advertisements pertaining to D. C. Government and its
- Develops authoritative papers and reports to state the office’s position and further the objectives of the office’s purpose.
- Reviews reports and papers of office staff to insure technical accuracy and compliance with objectives, policies, guidelines and laws affecting the office.
- Uses a variety of methods and techniques in achieving communication goals such as news releases, radio, and television scripts, feature articles, personal appearances, news conferences, exhibits, brochures, pamphlets, etc., and schedules city officials for special appearances.
- Coordinates various special events and program related campaigns that originate in the Office of the Mayor.
- Gives advice, counsel or instruction to individual employees on both work and administrative matters. Identifies developmental and training needs
- Performs other related duties as assigned.
REQUIRED BACKGROUND AND EXPERIENCE
- Must have 2-6 years of documented experience working with a press corp, including providing on and off the record engagements.
- Ability to establish and maintain effective relationships with members of the media and work well under deadline pressure.
- Extensive knowledge of the principles, methods and techniques of communications; and skill in developing strategies to disseminate information.
- Extensive knowledge of the principles of effective communications and mass media, public relations, marketing, research, advertising, community relations, and government relations as they relate to large organized projects and initiatives.
- Strong analytical, strategic and creative skills to develop and implement public outreach programs. Ability to manage multiple priorities and fast-paced work. Skill in problem-solving, particularly with graphic, visual and analytical information.
- Ability to exercise tact, discretion, and skill in personal relations in dealing with persons at various level, job categories, and groups, especially in public forum.
- Ability to effectively develop, organize, and present ideas and concepts to diverse groups, including government officials, journalists, analysts, and District residents.
There is a legal requirement that each new appointee to the Excepted and Executive Service either: (1) be domiciled in the District of Columbia at the time of appointment; or (2) establish District domicile within one hundred eighty (180) days of appointment. The law also requires that Excepted and Executive Service employees maintain District domicile during the period of the appointment. Failure to maintain District domicile during the period of the appointment will result in forfeiture of employment.